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Business Leadership in the New Economy:

Southern California at a Crossroad

This research project was a collaborative partnership between the La Jolla Institute, Pepperdine University's Institute for Public Policy, and the Center for the Continuing Study of the California Economy. In addition to this report, other project elements included: CEO interviews, a business survey, focus groups, a www discussion forum, and an analysis of the Southern California economy.

This report seeks to answer the fundamental question of the proper role of future business leadership in Southern California. In the past, private sector leaders have been critical shapers of America's great metropolitan regions. But today, and nowhere more than in the five-county area, the nature of that leadership is changing. The region, like most of the country, is undergoing a profound transition from a domestic and industrial age focus to one more clearly tied to the global information economy. In line with these new realities, this report suggests new models and mechanisms for reviving business leadership in Southern California.
 



Report Date:
July 1998

Project Team:

Steve PonTell
President
La Jolla Institute

Mark Dowling
Vice President
La Jolla Institute

Steve Levy
Director
CCSCE

Edited by:

Lee B. Cerling

Heather Barbour
Research Assistant
Pepperdine University